As I work on various Search Engine Optimization projects and personal challenges, I will chronicle my results, my efforts, and thoughts about Online Marketing in general and Search Engine Optimization (SEO) specifically. In particular with an emphasis on Local or rural search (mostly in the Burlington Vermont and Tamarindo, Costa Rica areas where I live).
SPAM, SPAM, AND MORE SPAM! As we are all familiar with, SPAM messages are (sadly) a part of our daily lives. Unethical companies, individuals and services send out literally billions of messages every day. CAN-SPAM was created as the federal guideline for what commercial entities can and cannot do in relation to SPAM and “unsolicited […]
Through our iMarket Solutions partnership, we have a client in Tuscon Arizona, CoolBreeze Air Conditioning and Heating. In their market, they have a large Spanish speaking population. And since Cool Breeze cannot necessarily afford the expense of having an entire website translated into Spanish (particularly when considering all the ongoing blog posts and social media […]
Vermont Design Works and iMarket Solutions recently launched a new site for Air National Houston. Air National is an existing company that has expanded into the Houston area after many successful years running a full HVAC service company in Tampa, Florida. As a brand new company in a new market, they are actively building relationships, […]